Blueprinting Great Ads
A good advertising is an advertising that stays in people's memory. Thus there is no better way to achieve an enticing result than using strong and rousing visuals.
Allegory, symbol, parallel and ellipsis. Thoughtful use of these rhetorical devices is mandatory if one is to compete on extremely difficult advertising market.
Astigmatic Films provides you innovative solutions for cross-platform advertising. Television, press, billboards, internet or cellular network - whatever the media, we give you the assurance of groundbreaking intertextuality and exceptional quality.
It's easy to make an ad. But to make an ad that truly works, that's a whole different story.
What is an ad that works, you might ask. Well, it's an ad that helps to sell the product. It sounds banal and jejune but if you think about it for a while, it stops being obvious. How many times did you see a visiually appealing commercial that completely failed in this primary task? Or how often a good product is badly presented, not receiving the attention it deserves?
We think that when it comes to commercials and ad campaigns we are efficient. Why? Because we focus on the product, on what it really is. To be able to concentrate on its uniqueness allows us to reveal its true nature and discover new ways to exhibit it.
Advertising business, in its classic definition, is long gone. Today, in order to succeed, we must go beyond ad. And the best fast-growing solution is called social networks. Community management is the main area of our ad team.